Growing a catering business isn’t just about making great food—it’s about getting in front of the right customers, responding fast, and delivering an experience that keeps them coming back. That’s exactly how Aron Benon, CEO of LaLa Tacos, built a thriving catering operation with 22 taco carts, a 5,000-square-foot catering kitchen, and a never-ending stream of leads.
From dominating local SEO to mastering fast response times and premium branding, Aron has developed a catering growth playbook that any business can learn from.
🎙️ Episode 6: The Catering Growth Playbook with Aron Benon
How do you turn a small taco cart into a thriving catering business with 22 carts, a 5,000-square-foot catering kitchen, and a never-ending stream of leads?
That’s exactly what Aron Benon, CEO of LaLa Tacos, has done. And in this episode, he’s sharing his catering playbook—from SEO strategies that bring in new business daily to the power of fast response times and premium branding.
If you want to book more catering gigs, increase your prices, and build a business that scales, this is an episode you don’t want to miss.
Here’s what you’ll learn in Episode 6:
✅ Why speed matters—fast response times = more sales
âś… How LaLa Tacos dominates SEO and gets leads without paying for ads
âś… The secret to landing more corporate and wedding catering clients
✅ Why presentation & branding matter—even in taco catering
✅ The power of upsells—how churros became a game-changing revenue booster
âś… How follow-ups & personalized service turn one-time customers into lifelong clients
Aron shares his biggest wins, lessons learned, and the common mistakes caterers make that hold them back—so you can avoid them and grow your business faster.
🎧 How to Tune In
You can watch the full video or listen to the episode of the podcast here.
Why Restaurant Catering Smarts?
This podcast is your behind-the-scenes guide to what really makes catering businesses thrive. Each episode features industry pros who share their best strategies to help you grow your catering sales, streamline operations, and build a business that works for you.
Whether you’re just starting out or looking to scale, Restaurant Catering Smarts is here to help.
We Want to Hear From You!
What catering challenges are you facing? Got a success story you’d love to share? We’d love to hear from you! Drop us a message—we’re always looking for new topics and industry insights for future episodes.
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Don’t miss out on updates, behind-the-scenes content, and exclusive tips for growing your catering business. Follow us on social media to stay in the loop:
- LinkedIn: CaterZen LinkedIn
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Ready to Take Your Catering Business to the Next Level?
Whether you’re just starting your catering journey or looking for ways to scale, Aron’s insights on SEO, customer response times, and branding can help you take your business to the next level. The catering industry is competitive, but the businesses that prioritize efficiency, smart marketing, and customer experience are the ones that win.
Give this episode a listen, take notes, and start implementing at least one of Aron’s strategies today. A small change—like responding to inquiries faster or fine-tuning your online presence—could make a huge difference in your catering sales.
